Remember, users can now upload content from desktop computers in addition to the mobile app, which can make the process easier from the office. Throughout the day, cross-promote content that the guest is posting on their channels to help draw new people to your own Instagram takeover event. Make sure to communicate when the takeover is starting and ending. Note in captions when the first and last posts are happening so viewers aren't confused or abruptly left in the lurch, wondering if there's more content forthcoming.
Analyze the results. Once the takeover is over, it's time to analyze its performance. Use the performance data from the takeover to determine how (or if) you'll do your next takeover differently. Here are some questions to ask in your post fax number list takeover analysis: Did we achieve our goal? Did you earn more Instagram followers, achieve high levels of engagement, or get visitors to sign up for your offer? Did we achieve secondary goals? Did the takeover result in other net benefits for your brand and your business? Was the takeover worthwhile?
Did it save you time and energy creating your own content, or did it create extra work? Did it drive a push of traffic and engagement, or did numbers remain mostly the same? Even if the takeover doesn't drive hard numbers for your business's bottom line, takeovers are authentic and real. They also provide an inside look at an aspect of your brand or community followers don't normally see. And just because a takeover didn't achieve your desired results on the first launch it doesn't mean you shouldn't give it another try later. That's why you need to track its progress and results so that you can do better next time. Social media is about being social, so pay attention to qualitative feedback, too.