Results: After the event, 40,000+ users bulk sms service purchased, achieved millions of revenue growth, swiped the Baoma circle, and became the only popular case in the education industry in 2019. 1. Background purpose The market channels in the education industry are fiercely fighting, and the cost of buying volume is rising. The cost of placing a bulk sms service paying user of 9 yuan is more than 100 yuan, and the cost of acquiring customers through fission is almost negligible. Fission has become a growth that education companies must make full use of. mode, can save at least 30% of market costs! s little need to buy them again. Many parents have bought tangrams for their children, but they don’t know how to teach them, and their children don’t know how to play.
There is a gap in the market for the tangram course, and bulk sms service there is an opportunity to leverage the market; the course is the leading part and it is consistent with guiding users to listen to the trial class later, highlighting the course. value. Although it is a small buying tangram + lesson activity, the thinking and judgment behind it is very three-dimensional and bulk sms service profound. 3. User Insights and Judgments Buyers are parents, mostly mothers of children, and users are children. On the one hand, it is necessary to pay attention to the behavior characteristics of the parent group.
The characteristics of the parent group are obvious. There are bulk sms service many treasure mother groups in the mobile phone, and they are very active on social media. For the prizes, they share a lot of punch cards every day. They have no resistance to the low price of wool. Super sense, etc., these can be used as a starting point for operating this group of users. But there are also three aspects that need to be considered: Parents have a stronger perception of bulk sms service physical value. In recent years, knowledge payment and major education companies have provided too many free courses, and the quality of courses is also uneven. The parent group has become immune to common themed courses that are not just needed and scarce. Courses are virtual products, a