For example, navigating to another page or clicking a link). It can be a bit confusing to wrap your head around. For example, if a visitor lands on a blog page, reads a post, and then leaves this counts as a bounce. It is also the egress of the page. So all rallies are exits, but not all exits are rallies. Recommended Blog: What's a good click-through rate? And how much does it cost? your guide. Bounce rate is calculated as: Bounce rate All sessions that start and end on a page All sessions that start on a page and go on to more pages Let's look at another example showing how exit rate and bounce rate differ.
Day Home Category Page Product Page Exit Day Latest Mailing Database Two: Product Page Exit Day Three: Category Page Home Product Page Exit Day: Category Page Exit Day Five: Category Page Product Page Home Exit What is a Good Exit Rate: Home Page: (contains homepage, exits homepage) Category pages: (contains category pages, exits category pages) Product pages: (sessions contain product pages, sessions exit product page) What is a good bounce rate: Homepage: (page days started from the home page, but not single page sessions) Category Pages.
Sessions started from category pages, one of which resulted in a bounce) Product Pages: ( sessions started from product pages, resulting in bounces) Featured Blogs: Better Than? and is it really worth it to advertise on google? What is the good exit rate for ? When analyzing exit rates, generally lower numbers are better. However, the so-called good is completely relative. For example, a site with only two pages may see a higher exit rate than a site with one page. In general, you should set your exit rate between about. However, it also depends on the page in question.